I really appreciate the creativity of our kids. One of the fun things for me this summer was to share with Katy and Ryan the work I was doing with the Summer Project Web site redesign. Several times through the summer, I showed them clips from the main promotional video which served as an inspiration for my Web site design.

Recently Katy designed her own Summer Project Brochure. Below, you see the cover to her brochure on the left, and the actual cover from the brochure used in the promotional video. You can see how closely Katy matched the details.

But what I like even more is the inside of the brochure. She has a really simple message that reflects the whole reason my team worked on the Summer Project Promotional Package. It is to answer the question, “What is Summer Project?” I love how her brochure points to the Web site that I spent the summer redesigning.

See bigger version of the inside of Katy’s brochure

“This summer I learned a lot about sharing my faith. At first, I was terrified to go out to the beach and talk to people. I left project excited to make evangelism a part of my lifestyle. ”

Brittany Albertson, student
Texas Christian University
San Diego Summer Project

This summer, 2,800 students participated in Campus Crusade Summer mission projects in 190 locations in 51 countries. Students deepened their walk with God, started new friendships, and made a difference in resort communities and college campuses worldwide.

For the past four months, Jeff’s team has been working on the promotional package for the 2009 Summer Projects. The package includes several videos, a print brochure, Web site, and a motion design project that will allow students add their faces to one of the videos.

The story line of the main video starts in a student’s dormitory room and then moves into an illustrated “world of Summer Project.” Jeff’s new design used the setting of the student’s desk and incorporated illustrations from the video in the content area of the Web page. Jeff also used the promotional sticker (top left) as the branding element for the Web site.

The content on the site helps students in making decision about going on Summer Project. Several audio messages include:

• the significance of summer project in a student’s life
• how do I know if summer project is God’s will?
• Biblical perspective on raising financial support and practical tips

Students can also find information about project types and locations. They can watch the promotional videos, find answers to their questions, and apply for Summer Project using an online application.
Summer Projects are so significant because many students make life-changing decisions that lead to greater participation in the Great Commission.

Not only do students impact the community or campus in their summer location, but they return to their own campuses better equipped to impact it for Christ.

Visit http://gosummerproject.com to find out more about Summer Projects and see Jeff’s work.